Earth is a brand management consultancy that specialises in creating brands that have a responsible business strategy at their heart.
Somehow, some four billion years ago, the perfect convergence of elements came together to create a carefully balanced ecosystem, one that was able to create and maintain life. Right place, right time. Even today, this finely tuned mechanism keeps our planet in beautiful working order. This is our inspiration - the driving thought behind everything that we do.
For us, brands are like mini-ecosystems - so balancing a culture of responsibility with commercial concerns allows businesses to flourish, while building a rewarding relationship with the wider community at the same time.
This is about more than reducing environmental impact (although we do that too) – it’s about building and strengthening your reputation. Ultimately, we believe in supporting profitability and success for the long term, not just for today. And fortunately, when you believe in what you do, it’s easy to do good work for others.
- RT @earthwatch_org: Former Earthwatch teacher fellow Kate Selkirk is speaking at the #AtlanticTechEd conference in DC today - check her out…
“As soon as I spoke to earth I felt I was talking to a company that could reflect BLME’s principles not only from the perspective of sustainability but in other ways as well.”
Michelle Arnold - BLME
We are a fusion of brand analysts, environmental scientists, economists and award winning creatives.
Did you know...
Companies that consistently manage and measure their responsible business output outperformed their FTSE 350 peers on total shareholder return in 7 out of the last 8 years.
Source:
Screw Business as Usual:
Sir Richard Branson
Unlocking £2 million per annum from a budget of £9,000
SATSA, the local trading association for The Strand, Aldwych and Trafalgar Square approached us to build a new website. After consultation with all stakeholders we thought a bit bigger. In fact a lot bigger and created a world class destination brand to give the location equal standing with Covent Garden and The Southbank. Backed by The Savoy, Somerset House, National Gallery, St Martin in the Fields, Coutts, PWC, Land Securities and The Crown Estate we have been instrumental in building a stewardship strategy for this prime area of London.
Earth thinks...
Following the idea that a brand must live in every facet of an organisation, we wonder whether organisations should look beyond the marketing department when considering their brand. Earth believes the brand should be just as alive in the supply chain, as it is in the public domain.
